Don't stop when you're tired. Stop when you're done.
Don't stop when you're tired. Stop when you're done.
Yukta Sukheja is from Udaipur. She is an Engineering student at CTAE, Udaipur. She has started her own ethnic wear business under the name ‘Dream Wardrobe’.
Yukta says that her father is in the wholesale business of ethnic wear, and he inspired Yukta to start this venture. She also advises the youth to not put too much investment initially in any business. The first thing that should be done is to know the customer and what they need.
Talking about struggles, Yukta says that making people believe in the quality of the product is a tough task. Also, people try to get cheaper clothes online, but those clothes fail in quality. Yukta has tried to reasonably price her range of clothing despite it being ethnic wear which generally treads on the higher price bracket.
Yukta says that people around her, family and friends, are her role models and inspiration. She feels that we should learn some good qualities from everyone around us.
Yukta feels proud when she sees people wearing her clothes and praising them. It is the best feeling for her. She says that we must just keep moving in life and never stop.
Yukta can be reached out at her Instagram handle, ‘dream_wardrobe4’.