Carrying forward a jewelry business legacy, Vijay Mehta has built a reputation across the Kota division. A dedicated Rotary member and former President (2020), he combines business acumen with social vision, strongly advocating the inclusion of "Human Science" in the education system to foster compassion alongside professional skills.

A Distinguished Businessman, Vijay Mehta is the Director of Mehta Swarn Sagar, a renowned jewelry showroom located in Chopadiya Bazar, Jhalara Patan, Jhalawar.

Dealing in a wide spectrum of precious metals including Silver, Gold, Platinum, and Diamond ornaments, Mehta represents a rich family lineage in the trade. Belonging to the Jain community, a part of the Sanatan Hindu society, he proudly carries forward a business that was established by his forefathers in 1949.

For decades, the family has operated their shop not merely as a business entity but as a tradition built on trust. He emphasizes that their name is recognized not just within the Jhalawar district, but across the entire Kota Division.

His business philosophy is encapsulated in his showroom's tagline:

"हम स्वप्न को स्वर्ण में साकार करते हैं।” (We turn dreams into gold).

He firmly believes that they do not just sell gold; they instill trust in their customers, which remains their primary motto.

Although his hometown is Jhalrapatan, Vijay Mehta was born in Ujjain. He completed his education locally, earning a B.Com Degree from Jhalawar College. His early aspirations were quite different; he deeply desired to become an Engineer.

However, destiny took a sharp turn when his father passed away suddenly. At the tender age of 15, Mehta was forced to shoulder the immense responsibility of running their parental business. He describes this period as losing his "backbone," noting that the loss of a father is devastating for a family.

However, with the immense support of his mother, he navigated these struggles. He transformed his vision from engineering to entrepreneurship, motivating himself with the resolve to keep his father’s name, brand, and identity alive at all costs. Today, he feels a sense of pride that he was able to achieve that.

Jeweller Vijay Mehta is also a member of the Rotary Club. He views Rotary not just as an institution or a name, but as a "Vision." He was first introduced to the concept around 2009 by a friend and formally joined the club in 2010. Over the last 15 years, he has been a regular member and rose to the position of President in 2020. He values the platform for its ability to serve the needy through initiatives like the Polio Eradication Program and various educational projects.

He highlights the personal benefits of being a part of the Rotary network, citing a specific instance when he faced a health issue in Ahmedabad. Upon reaching out to local Rotary members, he received continuous support during his 15-day stay, reinforcing his belief that the organization offers a massive, supportive circle for business, personal relations, and social gathering.

Director of Mehta Swarn Sagar Vijay Mehta draws profound inspiration from two towering figures of Indian industry who have shaped his worldview. From a young age, he had held the Birla family in high esteem, a sentiment deeply rooted in his family history as his maternal grandfather served as an assistant to Mr. G.D. Birla in Nagda.

As he matured, he found a lifelong role model in Ratan Tata, whose influence left an indelible mark on him. He fondly recounts a serendipitous encounter with Mr. Tata at a hotel in Mumbai; when Mehta offered his respects (Pranam), he was awestruck by the industrialist's immense humility, clear vision, and soulful connection.

A photograph capturing that singular moment remains a cherished possession for Vijay Mehta, serving as a constant source of motivation whenever he looks at it.

Vijay Mehta holds a strong and critical view of the current education system, labeling it as incomplete. He argues that while students are taught to become Doctors, Engineers, CAs, and MBAs, they are not taught how to be "good humans."

He cites the disturbing example of the recent Delhi bomb blasts, where highly educated doctors were involved, noting that while they studied medicine to save lives, they lacked the humanity to value it.

He proposes that the government must introduce "Human Science" as a mandatory subject from the 1st Grade to Graduation. This curriculum should teach environmental awareness, traffic rules, respect for elders, and national unity beyond caste divisions. He believes this is the missing link in creating a truly civilized society.

Demonstrating his commitment to bringing genuine social servants into the fold, Mehta recommends his friend, Pawan Sharma, for Rotary membership. Pawan Sharma is a Government Teacher who silently donates 20% of his monthly salary to support needy children without seeking any publicity. Rotarian Vijay Mehta believes that such selfless individuals deserve the platform that Rotary provides to amplify their impact.