To succeed in business, maintain a high morale, do not fear setbacks, and exercise patience.
To succeed in business, maintain a high morale, do not fear setbacks, and exercise patience.
Ramakant Sharma is the CEO of Impex, an exporting company in Udaipur.
Ramakant shares that, after completing his education, he joined Micromax and worked there for six months. Unfortunately, his time in Gurgaon was cut short as he suffered from food poisoning and returned to Jaipur. After coming back to Jaipur, he secured a position in the sales department at Mayur Plywood.
Inspired by his brother-in-law who was in the medical profession, Ramakant embarked on a business venture with him and designed modular operation theaters. Together, they successfully designed operation theaters in Jaipur, Jodhpur, Udaipur, and New Delhi. However, due to familial reasons, he had to step away from the business.
Subsequently, a friend invited him to join an export business. At the time, Ramakant was also involved in website development and digital marketing. Despite his existing businesses, he decided to join his friend in the export business. It took them a month and a half to secure their first order. Today, their company has expanded to Dubai and other countries, in addition to their Udaipur office, and has achieved a significant position in the market. They also have international mines and engage in import and export of various products.
Recalling his early years, Ramakant shares that, beginning with his schooling in Jaipur, he pursued his Bachelor's and Master's degrees in Computer Application from Rajasthan University. Subsequently, he obtained his MBA from IIPM (the Indian Institute of Planning and Management).
Ramakant recounts that he initially pursued Engineering at his father's insistence after completing his 12th. However, he soon realized that he lacked interest in the field and made the decision to leave engineering college after just three months. Learning from his experience, he advises everyone not to pursue a path solely under parental pressure if it does not align with your interests.
Ramakant observes a shift in the quality of candidates applying for sales positions today compared to when he was in sales himself. He notes that candidates now often lack the same level of knowledge and experience in selling as he did during his tenure in the sales department.
When asked about his role models, Ramakant recalls a period in his life after completing his masters, when he was extremely shy and found it difficult to communicate with people. Following his sister's marriage, his brother-in-law played a crucial role in helping him groom his personality. He then stepped out of his comfort zone and took up a job outside his city, exposing him to diverse experiences and interactions with people. And now he has traveled to nearly 49 countries and confidently interacts with clients as part of his business.
Ramakant credits his business partner, Darshan Doshi, for teaching him the importance of taking risks, both financially and in exploring the world.
He expresses a deep love for traveling and discovering different countries. Reflecting on the challenges of business, he advises everyone to watch the Hollywood movie "Joker," which he believes offers valuable lessons on overcoming negative situations and how to deal with negative people.
Reflecting on his struggles in the export-import field, Ramakant acknowledges the complexities of the procedures and steps involved. He remembers, when they first ventured into this business, they lacked guidance on documentation, procedures, client communication, and payment terms. However, they persevered and learned everything through trial and error.
Ramakant's advice to newcomers, to overcome such challenges, is to maintain high morale, not fear setbacks, and exercise patience, knowing that success will eventually come. He attributes their strong financial position to the risks he and his partner have taken, which have enabled them to diversify into multiple businesses successfully.
Ramakant credits his MBA education for providing him with valuable insights into business operations. He highlights that he was among the first three individuals to secure placement at his college. In his current business, he has established his office and stockyard in Dubai and two other countries.
Ramakant encourages everyone to explore the export business as a means to contribute to the country's economy. He notes the availability of consultants and institutes where one can learn about the export business.
For aspiring business owners, Ramakant advises them to follow their hearts and have the courage to learn and understand various aspects of business. He recommends reading books and studying case studies of successful companies to gain valuable insights. He advises acquiring knowledge from various sources, including YouTube channels, and adopting smart business practices.
Additionally, Ramakant suggests diversifying into multiple businesses or having alternative options in case one business underperforms. However, he cautions against getting distracted and advises maintaining a primary focus on one business while managing others partially.