Nitin, who founded a clothing company with his wife, aims to create employment opportunities for people and contribute to the welfare of society.

Nitin Gupta is the promoter and founder of a Jaipur-based clothing brand called Gawri Couture. Launched in 2015, brand Gawri aims to showcase the culture of Rajasthan and provide the best quality clothes to society, says Nitin.

Gawri Couture started with the launch of Block and Bagru prints of Jaipur and slowly included Chanderi and Malmal fabric to its collection. The company has its own team and group of artisans who support this venture. Nitin shares that Gawri products are supplied not just in India, but also abroad.

Talking about his journey into the clothing business, Nitin shares that he stepped into the field along with his wife, who is a painter and designer. Putting her ideas into practice, Nitin promoted their brand by focusing more on designing and maintaining quality standards.

Recalling his early days, Nitin says that he hails from Jaipur and completed his schooling at St. Xavier's School. Thereafter, he completed his MBA in Marketing, followed by a Master in Health Administration. Nitin then started working in the healthcare industry.

Describing his struggles, Nitin says that when he and his wife initially started their business, they had limited knowledge about the clothing industry. Though his wife came from a design background, she resumed it after a long gap of fifteen years, says Nitin. The challenges they faced went from procurement to printing, building a team, and finally selling the product. They also suffered losses but kept learning from their experiences.

When asked about his role models, Nitin says he draws inspiration from his father, whom he finds to be honest and dedicated to his work.

Drawing a comparison between education and experience, Nitin says that while both are important, it is your experience that helps you achieve success in life.

Nitin advises startup enthusiasts to focus on research, understand the market, and study their competitors. He suggests they set a time limit and make their decisions wisely while focusing on their budget.