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Neha Maheshwari, Aspiring for Continuous Expansion of Her Business Ventures With a Strong Belief in Growth and Job Creation

Managing Director, NSV Darraks Enterprisesudaipur

Always strive to do good to others.
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Always strive to do good to others.
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After establishing her own venture, Neha found success in the hospitality industry before expanding into e-commerce. Her recent entry into a new business reflects her commitment to growth and job creation. Neha's journey serves as an inspiration for aspiring entrepreneurs.

Neha Maheshwari holds the position of Managing Director at NSV Darraks Enterprises.

Neha Maheshwari's journey into entrepreneurship began by joining her father's business, an experience she credits for her success.

In 2007, Neha took the plunge into entrepreneurship, starting her own business. Following this, she briefly worked in a job. Fast forward to 2012, after her marriage, when she relocated to Mumbai. With her husband's support, she, along with her brother-in-law, ventured into a flourishing tablet tissue business, catering to 3-star and 5-star hotels—a venture that is still growing every day.

After establishing herself in the hospitality industry, Neha's entrepreneurial spirit led her to a new chapter. Upon returning to Udaipur in 2015, Neha and her brother-in-law took a significant step into the world of E-commerce. They introduced 'Aapki Dukan,' a thriving online store accessible at www.aapkidukan.net. There they offer a diverse range of over 1500 herbal and handicraft products. They also ventured into a leather bags business under the name 'Crafty Corner.' Their business extends globally, with exports reaching the USA and Canada, says Neha.

Expressing a commitment to growth and job creation, Neha says that she recently entered the water ionizer business, recognizing its current demand.

With two distinct brand names and trademarks, NSV Darraks Enterprises, under Neha's leadership, envisions continuous expansion and success for their ventures.

Neha, originally from Chittorgarh, holds an MBA in Marketing and Finance. She fondly reminisces about the time spent doing business with her father, considering it the most cherished period of her life. From her father, whom she regards as her role model, she learned invaluable ‘guru mantras’ for achieving success in business.

Neha holds her father in high regard for his self-made success and humble nature. She expresses her aspiration to continue her father's legacy through 'Aapki Dukan,' with the goal of taking it to new heights.

She firmly believes in the power of doing good to others, emphasizing that such actions are rewarded twofold by the divine. Her message to all is to harbor positive thoughts for others.

Addressing the challenges of e-commerce, Neha emphasizes the difficulties one faces when unfamiliar with the platform. She suggests the importance of having your own website rather than relying solely on platforms like Amazon and Flipkart. She proudly mentions that they have established their own website to redirect their regular customers and expand their business.

For aspiring entrepreneurs, her advice encompasses meticulous attention to marketing, ensuring top-notch quality, and impeccable packaging. She underscores the significance of strategic brand development, emphasizing its pivotal role in the business journey.

To the youth, she imparts the wisdom of possessing unwavering determination and dedication for achieving life goals.

Her entrepreneurial journey and insightful guidance serve as an inspiration for those seeking to embark on their own business ventures.

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Watch the story of Neha Maheshwari | E-commerce Entrepreneur

Meet Neha Maheshwari, who started from selling tablet tissues and went on to became MD at NSV Darraks Enterprises. With a focus on e-commerce, she runs 'Aapki Dukan,' offering 1500+ herbal and handicraft products globally.