Manish Godha, a CA, went into the field of Information Technology after working in the finance sector as well. He feels that there is a harmony between each and every field of work that we should recognize.

Manish Godha is the CEO of Advaiya Solutions based in Udaipur.

Manish is from Udaipur. His childhood and most of his studies happened in Udaipur itself. He is a Chartered Accountant by education.

Manish says that his first job was in Bangalore as an accountant in an engineering company. Most of his friends there always talked about technology, computer languages, concepts of the cloud, and related stuff. Then he worked as a finance head with a startup in Mumbai which closed down soon. He then shifted to ICICI bank and was hired in a tech field there related to IT security.

Manish then came back to Udaipur and joined his family business. Soon, with some of his friends, he started a CA firm and got into fields like accounting and application outsourcing. Then he got into the project management field and came to know that Microsoft was looking for partners who can work with project management software. Manish says that soon he entered this business and this is how ‘Advaiya’ came into being.

Talking about challenges, Manish says that most of the challenges they faced were due to a lack of knowledge of the market dynamics. He says they were charging only two dollars per hour for a project that would actually pay 200 dollars in the international market. Lack of exposure was the reason for all their challenges at the time of growing.

Manish says that education should be such that it does not limit us. He did a C.A. and is working in a technology-related field now. He feels that education is for increasing the scope and area one can gain experience in.

Manish feels that to come into a business, two factors, i.e., attitudinal and analytical are important. Attitudinal factor refers to the understanding that in a business, return is always a function of investment. One should understand that many investments made today on skills or employees or intellectual property may look not useful at the very instance but will pay off in future. The analytical factor is the ability to analyze every aspect of business well enough to understand where more efforts are needed to be put.

Manish shares that Mahatma Gandhi is his Role Model. His courage and standing for the right cause have always inspired him a lot. The determination he had and the humbleness to accept his mistakes and change his path accordingly is one quality Manish wants to inculcate in himself as well.

In his free time, he likes to appreciate good music. His recent interest is in audiobooks and podcasts which he listens to while taking a walk.