Leaving his indigence behind, Krishna has come a long way to establish himself as an entrepreneur who aims to cover pan India with his vision of sustainable business.

Krishna Ameta is the Founder and CEO of Atelange India Private Ltd. He works on sustainable lifestyle products since 2019 and aims to make them affordable to everyone. His vision will be completed in 2025 when he will cover the entire country with his products, says Krishna.

Krishna hails from Udaipur. He was born in Badi Sadri and belonged to an extremely poor family. Krishna started earning at the age of eleven. He used to supply newspapers before dawn and then used to go to the government school in Badi Sadri. After his senior secondary education, he came to Udaipur for a living.

Struggles flooded Krishna’s life. He started with a meager income in Udaipur. He had to drop his further exams due to his jobs. He then went to Mumbai where he had to stay on footpaths and on Juhu beach. He ate vada pavs and worked hard for his livelihood. But he learned a lot.

Krishna shares that after returning to Udaipur, he stayed here for the sake of his parents. Being business-minded, Krishna started his own venture, Romex India in 2017.

Sharing his Covid experiences, Krishna says it was a hard time for everyone. He wanted to be financially sound so that he could help others also. He felt pity for the sufferers.

Talking about his role models, Krishna says that his parents are his saviors. Also, he is inspired by the videos of Vivek Bindra, but his real hero is Dr. Arokiaswamy Velumani. Krishna also has full support from his fiancee Preksha Ameta, a fashion designer, who helps him in designing and creativity.

For youngsters, Krishna suggests if you have bouncebacks like TATA, a network like Thyrocare, and a production chain like Tesla then nothing can stop success from entering your life. It should be your passion to work hard. Don't feel defeated. Keep going in the field that you have chosen.

For sustainability business aspirers, Krishna advises that they must have full knowledge and do perfect research in the field. It is time that teaches us all, says Krishna.